User Acquisition

Customized purchases of traffic for web and mobile products.

Get in Touch

Get in Touch

What is it?

We choose channels of communication relevant for your business, launch and optimize advertising campaigns to reach your target KPIs. Data-driven approach. Work in Facebook Ads, Google Ads, TikTok Ads, Apple Search Ads, Snapchat, LinkedIn, Twitter and many other channels.

Analysis and prioritization of traffic sources
Analysis of competitors’ promotion strategies
Advertising campaign strategy
Setup of complex cross-channel advertising funnels
Customer journey mapping, analysis and development
Finetuning of advertising funnel on all levels: from
prospecting to upsale
Media planning, modeling of unit economics and ROI
Launch of comprehensive brand and performance campaigns
in Facebook Ads, Google Ads, TikTok Ads, Apple Search Ads,
Snapchat, LinkedIn, Twitter and many other channels

Marketing your product to new users through the website or
app
A/B testing for landing pages, mobile apps and other
advertising materials
Setup of regular creatives reporting system to evaluate and
promptly replace “burnt out” content
Execution and optimization of advertising campaigns
Regular reporting

Cases from markets

Broyalty

The goal: to conduct a soft launch of the game, to test traffic channels by achieving a minimum price per install and growth of behavioral indicators.

User Acquisition campaigns c on Facebook Ads and Google Ads. Optimization of both cost per install and average revenue per user maximizing the number of active players and in-app purchases.

Mufasa Limited

The goal: to acquire the interested users with the lowest CPI and minimize user outflow

Launching the UAC Google campaign in order to maximize the number of active users and to minimize the removal rate.

Freedom24

The goal: to reach the ratio of advertising costs and the amount of user deposits 1 to 4 during 30 days, and 1:6 during 90 days.

User Acquisition campaigns c on Facebook Ads and Google Ads. The strategy was built in such a way as to maximize user deposits in brokerage accounts.

Heroics

The goal: to acquire users with the lowest CPI and maximize in-game purchases.

Advertising campaigns on Facebook and Google Ads. Optimization of both cost per install and average revenue per user, maximizing the number of active players and in-app purchases.

Armored Warfare

The goal: to reduce the cost per reg and first login, and to increase the number of paying players.

Advertising campaigns in Google Ads and Facebook Ads to maximize the number of active players and in-app purchases.

GamesBoost42

The goal: get the most relevant leads at the lowest CPL, test different channels

Launching campaigns in Facebook Ads, Twitter Ads and Google Ads (search). Continuous quality check of incoming requests.

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